In February 2010 the fashion industry was all abuzz when Steve Madden, the shoe mogul, acquired Big Buddha. Steve Madden is constantly discovering young brands and pairing up with them to create something fresh and exciting. Madden’s collaboration with Big Buddha has led to a powerful line, new distribution, and expansion in new categories.

Today Big Buddha designs handbags for the modern woman who may juggle a career, school, and a family. The design team says “Our bags are made for the girls on the move!” Big Buddha bags are animal-friendly, stylish, and won't break the bank. Big Buddha bags work for women of all ages - from polished and classic styles to playful, sassy shapes - the company's designs continue to innovate and change with fashion trends.